Advertisements industry is flourishing with each passing day and its revenue skyrockets a little each year. This is happening because the advertisement tactics are not limited to the traditional ways anymore and each year a new trend pops up and it becomes absolutely necessary to follow them in order to stay relevant.
If you are a student from an advertising field or any media related field you’ll know how the industry has shaped itself into a huge revenue-generating business. A few decades back, the advertisement was basic but now it is a completely different era.
Online advertisements and marketing of a product or service is a major player in the industry as the promotions are not limited to TV commercials or roadside banners anymore.
Every now and then media students have to write an advertisement analysis that talks about a product and how it is marketed and advertised. This can be a little challenging if you don’t know how to write the essay in an efficient and effective manner.
If you are a student who has an essay due or might get one soon then 4 dollar essay has put together some tips to help you write an advertisement analysis essay.
Can you go up to someone and start talking without introducing yourself? Similarly, you have to introduce the product you are writing an analysis about in quite a detailed manner.
Without an introduction, your analysis will not be complete and the reader won’t have a clue about what they are getting into which is not ideal for analysis. Write about every single detail and make sure you add all the relevant information about the product and don’t miss out on anything.
A thesis statement is essential for almost all academic essays and researches. Instead of including your personal opinions in your thesis statement, take a more logical approach and base your thesis statement on relevant grounds.
Body paragraphs are the most important aspect of an essay and give out the most information. While writing an advertisement analysis essay you should add information about the targeted audience, how effective and popular the whole advertisement campaign was, what were the techniques used in the campaign, and how it addressed the target audience.
Also, talk about the recurring features you noticed or found out about in the research such as the color contrasts, logos, emotional feel, etc. You can also add the relevancy of the ad and what social class is being targeted in the campaign. You might not know but all of these things have immense significance.
Now the conclusion is more important than you think it is. You should conclude the whole analysis in a way that if someone decides to skip the whole read and instead just jumped on to the conclusion, they can easily understand what is being talked about. Cover all the points that are relevant and have some significance. Talk about the overall reaction the campaign got or whether it was successful or not. Try to bring clarity to your readers for better effectiveness and understanding.